In R3 Worldwide’s Malaysia top 10 creative and media wins listing for Q1 2021, notable wins in the creative agency category include FCB securing Genting Skywords Theme Park and three more projects under Quaker Oats, SunLife and a conservative matchmaking mobile app, Hawaya. Ogilvy on the other hand has won the Dairy Farm and Nippon Paint accounts.

Meanwhile, Mindshare has snapped a lead over the pack in the creative agency category with 4 account wins including Tune Talk, CIMB Niaga, Unilever’s Horlicks and Alibaba (Tmall). Omnicom Media Group’s PHD trails closely as it takes on Ikea (Malaysia, Vietnam, Thailand, Singapore & Philippines), Ikano and Sunway (Singapore & Malaysia). Another notable win is Wavemaker securing the Proton account.

On the APAC front for specifically the month of April, notable wins include creative agency, Accenture Interactive securing the Jaguar Land Rover (Global) account, PHD securing the Audi (China) account and Wavemaker with another auto industry win as it secured IM Motors (China).

Here are R3 Worldwide’s full listings:

2021 YTD Malaysia Top 10 wins

Creative Agency Month Account Area
Grey Group Mar Bangledash Navy Malaysia
Grey Group Mar Malaysian Heath Board Project Malaysia
FCB Apr Genting Skyworlds Theme Park Malaysia
FCB Apr Prudential BSN Malaysia
Ogilvy Jan Dairy Farm Malaysia
FCB Mar SunLife Project Malaysia
Grey Group Mar Asian Football Championship Project Malaysia
VMLY&R Mar Carsome Project Malaysia
Ogilvy Jan Nippon Paint Malaysia
FCB Feb Hawaya Project Malaysia
Media Agency Month Account Area
PHD Mar Subway SG, MY
PHD Apr Ikano Malaysia
PHD Apr IKEA Malaysia, Vietnam, Thailand, Singapore, Philippines,
Initiative Mar Tesco Malaysia
Carat Mar S P Setia Berhad Malaysia
Mindshare Jan Tune Talk Malaysia
Mindshare Jan Bank CIMB Niaga Malaysia
Mindshare Jan Unilever (Foods & refreshment) – Horlicks Malaysia
Wavemaker Mar Proton Malaysia
Mindshare Feb Alibaba (Tmall) Malaysia

April 2021 Asia Pacific Top 10 Wins

Creative Agency Month Account Area
Leo Burnett Apr Infiniti Project Japan
Accenture Interactive Apr Jaguar Land Rover Global
Special Group Apr ANZ Bank Australia
Ogilvy Apr Lesso China
Special Group Apr ANZ Bank New Zealand
72andSunny Apr Johnnie Walker SEA
Leo Burnett Apr SAIC R-Car China
Digitas Apr Honor Project China
McCann Worldgroup Apr SGM China
Digitas Apr Pan Pacific / Parkroyal Hotels CRM Global
Media Agency Month Account Area
Publicis Groupe Apr Stellantis Global
PHD Apr Audi China
MediaCom Apr Febreze, Swiffer, Downy, Gillette, Oral-B, Braun Korea
PHD Apr IKEA Malaysia, Vietnam, Thailand, Singapore, Philippines,
Wavemaker Apr IM Motors China
PHD Apr Subway APAC
Carat Apr South Australia Tourism Australia
OMD Apr LAZADA Philippines
Initiative Apr Taisho Indonesia
Havas Media Apr Hamdard(Offline) India